3 min read
The best time to send a review request
Timing, frequency and reminder rules that get replies without annoying customers.
Same day, after payment
Send once the job is complete and paid. A delay of one to three hours works well for most trades: long enough for the customer to see the result, short enough to still be top of mind.
Respect quiet hours
Avoid early mornings, late evenings and holidays. A request that wakes someone up will not become a five-star review.
One reminder, maximum
If there's no click after a couple of days, one gentle reminder is reasonable. After that, stop — and never re-ask the same customer within 30 days.
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